BRIEF 01 / OOH
SCRUB DADDY
Scrub Daddy / Scour Daddy
THE BRIEF
WHAT THEY HAD TO SELL
Scrub Daddy, Scour Daddy.
THE PROPOSITION
For the toughest stains.
HOW
An outdoor billboard.
TARGET AUDIENCE
People who hate doing dishes.
MANDATORIES
Scour Daddy logo and/or pack shot.
CREATIVE OUTPUT
